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File Formats- Our Logo Design Packages contain the following files

When you're ready to get your new logo files, view our our logo packages page to find the right package and price combination for you. We offer 3 different logo designing packages; Logo Design Package One, $125.00, Logo Design Package Two,$175.00   Logo Design Package Three, $495.00.

small blue arrow directing attention to logo design package number one when designers completed your logo design

The logo with a Website, Stationery and a Business Card- Logo Design Package #3 $495.00

small blue arrow directing attention to logo design package number two completed your logo design

The logo with Stationery- Logo Design Package #2 $175.00

small blue arrow directing attention to logo design package number one completed your logo design

Just the logo- Logo Design Package #1 $125.00  

 

Logo Design Package #3- Our logo design package three includes unique to you 5 page website, domain name, one year FREE web site hosting,  business card design and company stationery for your company logo. Logo design package three will contain all file formats listed. Including Fonts- no need to search nor purchase fonts We even include fonts! Delivered in downloadable zip file. 

Please read our Website Design Terms of Service for more information about your down payment and our refusal of refund policy.

 

Logo Design Package #2- If you know you'll eventually need business cards, you'll save time and money by choosing logo design package two that includes your business card design, and your company stationery with your new logo. Logo file formats in this logo package will contain all logo file formats listed. Including Fonts- no need to search nor purchase fonts We even include fonts! Delivered in downloadable zip file.

Logo Design Package #1- If you're on a tight budget- we offer just the logo design package one - Your NEW company logo will be delivered in various digital formats so that you can print it, send it to the shirt shop or use it in web banners. Your final logo design package delivered contains; TIF, PDF, BMP, PNG, GIF, and PSD. Including Fonts- no need to search nor purchase fonts We even include fonts! Delivered in downloadable zip file.


 

 

CleanOutlook.com supplies your new logo design package in a variation of standard file format types and sizes that should cover 99.9% of scenarios.

Many types of interchangeable graphic file formats exist on the market today. Typically, the average person will not be able to open their logo files with the extensions AI, EPS and PSD. Each of these three file types require a special software program used by designers, printers, and promotional product and signage manufacturers. Our preferred design tools are Adobe Illustrator and Adobe PhotoShop. In order for your logo to render properly across a wide variety of applications, the correct and compatible file format must be utilized.

Many times, we get a call or an email from a frantic client worried that they cannot open one of the provided files or that they do not know what the file type is for. For your convenience, a brief explanation of the different file extensions you may come across when working with a graphic designer, what each of them stand for and how the file format is used is listed below.

In your logo package you will find several folders. Here is a breakdown of those logo file formats, and what you will use those formats for.

JPG files-(Joint Photographic Experts Group)

(3 sizes = Normal, Medium and Small)  JPEG as it is often referred to (RGB Color) – 300dpi .JPEG’s are the most common image format you will find on the web. They are compressed so they load quickly on websites. JPG file is the one most commonly used for home/office printing in applications like Word or PowerPoint. When using programs such as this, the final output is often printed using your inkjet/laser jet printer. In order to insure that your logo looks its best, the .JPG files provided is set to 72dpi, & 300 dots per inch or "dpi" - which is a high resolution image. We provide three sizes because a .JPG file is resolution dependent. This means that it can loose its crisp appearance when scaled too large or too small. The sizes supplied are usually sufficient for most things you will need to do with your logo. .JPG files are unable to support transparency. Your JPEG folder will not only contain a 300dpi folder, we also include your logo jpegs files in 72dpi in three sizes.

The .JPG file in Gray-scale is provided so that you can seek trademark status for your logo as most trademark organizations will only accept images that are in gray-scale.

GIF-(Graphics Interchange Format)

(3 sizes = Normal, Medium and Small)  GIF images are the format you will use the most for website banners and uploading to the web. These are not recommended for printing. Gif images are great for creating very low resolution files for your website. They support transparency, which is great. Transparency allows you to place the gif over any color background or even photos, and you won’t see a border or background in the image. All you will see is the icon. You typically use a gif for simple logos, icons, or symbols. Using a gif for photos is not recommended, because gifs are limited to 256 colors.
Your GIF folder will also include a TRANS folder containing three sizes as well; Normal, Medium, Small. 

PNG-(Portable Network Graphics)

RGB Color – 72 dpi. PNG files are a fairly new arrival on the scene. It is a web site file format supported now by most web browsers. The beauty of this format is that the quality of finish is usually high. The PNG file format also resizes much better than Gif files. Request this format on the order form should you require it. These just as gifs, are for use on the web and are not high enough resolution for quality printing.

.PNG files scale better than .GIF files, and they can contain up to 32 bits of color including transparency. They are useful in programs such as Word and PowerPoint.

BMP-(The Windows Bitmap)

 BMP files are image files within the Microsoft Windows operating system. In fact, it was at one point one of the few image formats. These files are large and uncompressed, but the images are rich in color, high in quality, simple and compatible in all Windows OS and programs. BMP files are also called raster or paint images.

BMP files are made of millions and millions of dots called ‘pixels’, with different colors and arrangements to come up with an image or pattern. It might an 8-bit, 16-bit or 24-bit image. Thus when you make a BMP image larger or smaller, you are making the individual pixels larger, and thus making the shapes look fuzzy and jagged.

BMP files are not great and not very popular. Being oversized, bitmap files are not what you call ‘web friendly’, nor are they compatible in all platforms and they do not scale well.

TIFF-Tagged Image File Format

A widely supported file format that works in just about any program. A TIFF is of higher quality than JPG or GIF, but not vector-formatted. TIFF's are a higher resolution image and suitable for basic printing. If you will be making business cards or stationery in either Microsoft Publisher, Word or Works you can 'Insert' your TIFF file for a cleaner look and better printing of your finished project. Tif file (CMYK Color) – 300 dpi high resolution (dpi means dots per inch.

The tif file is for printing on a lithographic printing press. The CMYK color stands for the four colors that are used in “Process Printing”. Cyan, Magenta, Yellow and the K actually stands for Black. This file format is often requested by print shops. This is one of many file formats that a printer can request.

If you can open this file format on your PC you will often see that the colors are totally different to the other logo files we send you. This is because your computer monitor and often your home/office printer too uses RGB color. RGB color stands for Red, Green, Blue. Your PC does not have the correct filters to read CMYK color. This is entirely normal and when printed on a lithographic printing press the colors will print correct. (Because a lithographic printing press can print many more variations of the color spectrum you may notice a slight difference in the end product compared to what you would be able to print on a home office printer).

PDF-(Portable Document Format)

(RGB) PDF's are printer files meaning they are a digital copy of your image. Some print shops will ask for these.

PSD-(Adobe PhotoShop Document)

(RGB) – 300 dpi. This file format is used by professional designers and is the native file format of Adobe Photoshop. You need Adobe Photoshop to open this file type. We supply you with your logo psd format with a transparent background too, it is great for use by a professional web designer. If you have future web graphics created for your website or marketing you should provide your webmaster with your layered, or transparent logo file. Use your PSD logo format when you need to preserve your logo file layers, transparency, adjustment layers, masks, clipping paths, layer styles, blending modes, vector text and shapes, etc. You must have Adobe Photoshop in order to open this file.

You will receive three psd logo files; layered, flattened, flattened transparent.
 

AI Files-Adobe Illustrator

These are Adobe Illustrator files which are often referred to as 'art' or 'line art files'. This is the original, editable, working file in which the logo was created. You will only be able to open these in Adobe Illustrator, or CorelDRAW but these along with your PSD are what are referred to as the 'source' files. These logo files are mathematically interpreted within the software as a collection of coordinates, lines, shapes and indexed colors. What this means is that they can be reproduced at almost any scale without problems, such as blurring or distortion.  If you ever have vehicle graphics or high end printing the shop may require these your AI logo files.

Basically, your AI logo file can be used when printing on a letterhead as printing on a billboard. Your AI logo folder contains three logo files, including a greyscale file.

EPS Encapsulated Postscript) (CMYK Color)

This is your fully editable master file that all the other file types are created from. You need specialist software to work with this file called Adobe Illustrator. The eps file is fully editable with the fonts flattened. We flatten the fonts because fonts are just like software and to own a font you must buy the license. If we did not flatten the font then you would need to buy a copy of the font as well. You are of course free to do that yourself. There are many good font sites on the web.

The eps vector file can be reduced and enlarged using the correct software without any loss of quality. This file format is also used by the majority of professional printers.

What’s it suitable for?
This file can be "placed" or "imported" into most desktop publishing software (Microsoft Word, QuarkExpress, PageMaker, etc.). Your vendors (printers, web designers, silk screen printers, etc.) will use this file. This folder contains one logo file.

FAVICON

Upload the generated file ("favicon.ico") to your site. Verify it's there by typing http://mysite.com/favicon.ico in the browser's location, where "mysite.com" is your site's address.
Next, insert the below code in the HEAD section of your pages, at the very least, your site's main index page:
<link rel="shortcut icon" type="image/x-icon" href="/favicon.ico">

That's it! Note that your favicon may not appear immediately after you've completed the above two steps. In fact, it may take a few days, and in IE, sometimes the favicon will disappear from time to time due to a browser bug.

Additional Logo Folders

Desktop Wallpaper-T Your new logo package folder will also contain a desktop folder. These are jpg file format just for you to put on your home/office computers, and or hand held devices. Total files-normally 5.


Grayscale- or- Black and White-(3 sizes = Normal, Medium and Small)   If you run a yellow pages or newspaper ad they may ask you for a black and white image. Just give them the images in your black and white folder. Your TRANS folder contains transparent files. This folder will also have your TRANSPARENT folder with three sizes as well. Overall total logo files-6

Fonts-These are the fonts used in your logo that are not standard to Microsoft Windows ie fonts you or your webmaster or printer may not have. Having a copy of these fonts will ensure you can use the same font as your logo has in printing projects and website graphics.

 

Standard Transparent File Formats:
 

Many clients are surprised when viewing their logo design choices that we send that the JPG logo files do not have transparent backgrounds. The reason for this is that only certain file formats can support transparency. JPG files can not. We do however supply a few transparent file formats with your finished logo pack. These logo file formats are the PSD, EPS, GIF's and the PNG file. The PSD and EPS formats however require special software to work with. The PSD requires Adobe Photoshop and the EPS requires Adobe Illustrator. The PNG file requires no specialist software and should open in your web browser.

It's free to start! What are you waiting for? Your designer works with you to ensure your complete satisfaction. Have any questions? Call and speak to us directly at 219-797-2174 between 8AM-5PM Central.